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Research-backed strategies to optimize and automate your marketing

Neuromarketing

The Pain of Paying: Why We Hate Spending Money (And How to Reduce It)

Discover the neuroscience behind why paying feels painful and learn proven techniques to reduce friction in your checkout process.

Neuromarketing

Nudge Marketing: How Smart Notifications Drive Conversions

Learn how to use behavioral nudges and strategic notifications to guide users toward conversion without being pushy.

Neuromarketing

6 Website Optimization Tactics Based on Neuroscience Principles

Apply brain science to your website design with these six evidence-based optimization tactics that boost conversions.

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